My name is Raja and I’m a creative director with a flare for film and music. I have worked with the world’s most recognized brands like Pepsico, GM, HSBC, Netflix, P&G, Reckitt, Stellantis, and Spotify.
I always aim to turn agency–client relationships into true partnerships built on trust and mutual respect.
As a team leader, I believe in investing in people by identifying their strengths and nurturing their skills. Work, business, and my professional relationships have always thrived as a result.
Agencies
Science & Sunshine / SEP 2022 - PRESENT
Freelance Creative Dubai / JAN 2022 - SEP 2022
Saatchi & Saatchi Dubai / 2009 - 2021
Team Y&R Abu Dhabi / 2007 - 2009
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Brands
Netflix / Lay’s / 7up / Cadillac / Peugeot / Alfa Romeo / HSBC / Nivea / Olay / Pampers / Ariel / Head & Shoulders / Voltaren / Otrivin / Isuzu / Kia / Cadbury / Dubai Tourism / RTA
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Schools
Notre Dame University, Media Studies
Masters in Design & Communication
Lebanon, 2003 - 2005.
Lebanese University, Institute of Fine Arts
BA in Interior Architecture
Lebanon, 1998 - 2002.
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Get in touch
Wins & Recognitions
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Pitch Wins
SPOTIFY
LAY’S
DORITOS
7UP
HSBC
CADILLAC
DUBAI TOURISM
CLEVELAND CLINIC
CADBURY
RTA (Road & TRANSPORT AUTHORITY)
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MENA Effies:
INDEPENDENT AGENCY OF THE YEAR 2023
Gold - Brand Integration & Entertainment Partnerships - Lay’s MHK
SIlver - Marketing Disruptors - Lay’s MHK
Silver - Media Idea - Lay’s MHK
Dubai Lynx:
Gold - Ariel Pure White
Gold - Ariel Pure White
Silver - Nat Geo Planet or Plastic
Art Directors Club:
Bronze - Nat Geo Planet or Plastic
Merit Award - Nat Geo Planet or Plastic
The Drum:
Silver - Nat Geo Planet or Plastic
Bronze - Nat Geo Planet or Plastic
One Show:
Merit Award - Ariel Pure White
Cannes Lions:
Finalist - Ariel Scented Candles
Lisbon Ad Festival:
Silver - Nat Geo Planet or Plastic
Bronze - Nat Geo Planet or Plastic
Bronze - Nat Geo Planet or Plastic
Bronze - Nat Geo Planet or Plastic
Phnx:
Silver - Nat Geo Planet or Plastic
Silver - Nat Geo Planet or Plastic
Silver - Nat Geo Planet or Plastic
Luerzer's Archive:
2 x Print - Tailgating Kills (Vol.2, 2019)
8 x Print - Planet or Plastic (Vol.2 2019)
1 x Video - Crash Text
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Jury Experience
Grand Jury: NYF Advertising Awards 2022
Preliminary Jury: Ad Stars 2021
Speaker: The Alternative School for Creative Thinking 2022